True Classic is hiring an Assistant Store Manager to lead in-store performance, team development, customer experience, and operational excellence. In this role you will partner with the Store Manager to drive sales, coach and develop a high-performing team, and execute retail strategies that elevate the customer journey and deliver consistent store results. Areas of Accountability Customer Experience & Brand Execution Create a warm, welcoming environment for every customer Lead and model the “TRUE Experience,” a customer-first selling approach rooted in connection, not pressure Ensure the store environment is consistently clean, organized, and brand-right Oversee visual merchandising and promotional execution Sales Performance & KPI Ownership Own daily, weekly, and monthly sales goals Monitor and drive KPIs including conversion, AOV, UPT, and overall revenue Take proactive action to improve store performance and deliver measurable results Execute business strategies that increase profitability and efficiency Team Leadership & Development Support hiring, onboarding, and training of store associates Coach and develop team members to consistently meet and exceed performance goals Hold the team accountable to customer service standards and operational expectations Step in to lead the store in the absence of the Store Manager Operations & Inventory Management Ensure accurate and efficient transaction processing Maintain compliance with cash handling procedures Oversee inventory accuracy and operational processes Support loss prevention and store organization standards Cross Functional Collaboration Store Manager: Partner on business strategy, performance management, and team development Retail Leadership: Align on goals, promotions, and store-level initiatives Visual Merchandising: Execute brand-right standards and seasonal updates HR / Talent Acquisition: Support recruiting, onboarding, and training initiatives Operations & Inventory Teams: Ensure accurate inventory flow, reporting, and operational efficiency Qualifications 2+ years of retail or customer-facing experience Demonstrated ability to drive sales and influence team performance Strong communication skills with the ability to coach and motivate others Results-driven mindset with strong accountability Ability to work flexible hours, including evenings and weekends Preferred Qualifications Prior retail leadership experience Experience in a high-volume retail environment Proven success improving KPIs and exceeding sales targets Experience with inventory management and visual merchandising execution Passion for delivering an exceptional customer experience Compensation and Benefits Compensation Competitive hourly rate (based on experience) Benefits Accrued Paid Time Off Employee discount and additional retail incentives (where applicable) Health & Wellness Company-paid medical, dental, and vision insurance